Project to cut down on red meat consumption & up taste.
This is the second year for the Blended Burger Project, designed to make burgers “better” by combining ground meat with chopped mushrooms. Not a promotion directly aimed at consumers (that is, you and me), it challenges chefs to create “an incredibly delicious burger that’s healthier for your guests and more sustainable for the planet.” The burgers, which are to be on the restaurants’ menus from Memorial Day through July 31, must be made with at least 25% cultivated, chopped mushrooms. Foraged wild fungi need not apply.
The James Beard Foundation is behind the project, and winning chefs based on diners’ votes get a trip to prepare their blended burgers at the JBF Food Conference, October 17-18, the prestigious James Beard House in New York. I’m not clear on whether any Colorado chefs were involved last year, when it was called the Better Burger Project. The five winners were respectively from Indiana, Louisiana, Tennessee, California and Pennsylvania), but three of Denver’s best are offering a sneak peek to the 2016 project, and others are invited to participate, so there’s hope for this year. Chefs Alex Seidel (Fruition, Mercantile), Justin Brunson (Old Major, Masterpiece Deli) and Troy Guard (Guard & Grace, TAG Burger, Sunnyside Burger Bar and more) have each created their own renditions of a blended burger.
A media preview is scheduled at Fruition later in the month, but I’ll be out of town so won’t be able to attend. I regret the timing, because A) I believe that for environmental reasons, even the most responsibly raised beef cattle take their toll on the environment; B) for health reasons, many people need to cut down on their red meat consumption; C) I like mushrooms.